L’ Agenda des Décideurs

 

mydigitalweek-clock

 

Fév
9
mar
2021
#MARKETING – Comment rationaliser et intégrer ses solutions data ? – By EBG
Fév 9 @ 14:00 – 15:00

Comment Rationaliser et Intégrer ses Solutions Data?

  • Comment identifier les données utiles et valorisables dans les différentes filiales et marques du groupe ?

  • Comment structurer ces données et travailler avec les équipes marketing pour constituer une référentiel unique et durable ?
  • Comment faire le lien entre les données nominatives et les données anonymes issues du digital ?
  • Faut-il lutter contre une tendance à la dispersion et à la constitution de référentiels pirates et parallèles ? Comment s’assurer que les données entrantes, issues de tous les points de contacts et devices clients approvisionnent le bon référentiel, là où il faut et comme il faut ?
  • Exploitation des données pour des campagnes et autre : quel est le rôle du CDO par rapport aux Directions marketing ?
  • Comment arbitrer entre les solutions faites maison, le legacy system et les solutions in the box proposées par le marché ?
  • DMP, CDP, Data Lake… Existe-t-il un stack technologique idéal pour les CDOs ?
Sep
30
jeu
2021
#MARKETING – CX EMEA 2021 – By FORRESTER
Sep 30 @ 11:00 – Oct 1 @ 15:30

Forrester Wave: Loyalty Solutions, Q2 2021 | Cheetah DigitalCX EMEA 2021

CX EMEA is a must-attend conference for customer experience and marketing leaders who are looking to become smarter about their customers with connected intelligence while also being respectful of customers needs, wants, and expectations. This year, the event will zero in on the art and science of leveraging data with an added focus on staying true to both your customer’s and your company’s values.​ CX EMEA runs September 30–October 1, 2021. Register now to gain exclusive insight into what it takes to understand, support, and create everlasting relationships with your customers.

HIGHLIGHTS

  • Conversation With A CX Leader
  • Forrester Certification Live: Leading With Customer Obsession
  • Why And How To Design Inclusive Experiences
  • The Value Propositions Of Diversity, Equity, And Inclusion In Tech

Full program here. 

 

Juin
27
lun
2022
#MARKETING – GROW London 2022 – By HubSpot @ Roundhouse, Camden, London
Juin 27 @ 9:30 – 17:30

GROW LONDON 2022

GROW London, powered by HubSpot, is a hybrid event for pioneers in marketing, sales, and customer experience. Whether you’re joining in-person or online, we have content for you.

Join us for a full day of insights on how to position your business for maximum growth. Learn from brands like Google, Linkedin, and many more. Hear from leading UK thought leaders such as Steven Bartlett, entrepreneur and host of the UK’s #1 podcast ‘Diary of a CEO’ & HubSpot’s Chief Customer Officer Rob Giglio.

TEMPS FORTS

For our in-person event, expect plenty of networking opportunities with business leaders from across the UK at both our complimentary lunch and cocktail reception.

Nov
29
mar
2022
#RH – Women’s Forum Global Meeting – By Womens Forum @ Palais Brongniart
Nov 29 @ 13:15 – Nov 30 @ 22:45


Women’s Forum Global Meeting

 

It’s time to act for gender equality and break the glass ceiling once and for all.

The 17th annual Women’s Forum Global Meeting is taking place on 29-30 November 2022 at Palais Brongniart in Paris, France. We will gather around the theme Time to Act.

Over the course of our 2-day meeting, we will engage our international community of leaders and change makers on key issues of our post-pandemic world, from the climate crisis to the recent setbacks to women’s rights. We are convinced that international and multi-stakeholder cooperation is essential to finding equitable and inclusive solutions, particularly around 3 crucial areas: climate, health and peace.

TEMPS FORTS

Programme complet ici